Friday 9 December 2011

Research Codes and Conventions of Student Magazines 3


I have decided to look at another student magazine with a slightly different profile. Campus life is a Canadian student publication serving post-secondary students across the North American country.

The Masthead of Campus life is in a bold white font with the main image blocking parts of the 3rd and 4th letters of the word campus although the word can still be read

And speaking of the main image, it portrays George Stroumboulopoulos folding his arms and staring in the direction of the readers’ eyes while a headline written in Anchorage text which is required to grab the readers attention at the bottom-right of the front cover proclaims that this magazine will reveal his thoughts on being a success and will also give a behind-the-scenes look at his career.

Another thing to mention is the layout. For instance the headline is written in two red text-boxes which overlap each other to form an arrow to make the readers eye read the headline written in a white front while George in contrast is wearing black in front of a blurred out city-scape background.

Like many other magazines, the front cover is scattered with a number of plugs, which shows bits of other information which can be found inside the magazine which includes a review of Grand Theft Auto 4, a profile on free the children’s ‘s Craig Kielburger, A laptop buying guide, and even a topic focused on eco-awareness. These work because most of the topics covered in this magazine appeal directly to its target audience. The key words used to highlight the Sell lines are written in yellow.

Since there are price tags or taglines seen on the cover, this magazine can be printed online and downloaded from the website with no print costs involved.

The contents page can be seen as an opposite of the front cover because while the cover was black with white text, the colours used are white with black text. As for the red text, that is used to introduce the page numbers.


The images have been chosen to represent the Highlights of the magazine’s topics to give the reading audience an idea of what they are in store for. 

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